Have you ever worked with tables in PowerPoint? We work with them often, this time it’s a table with sustainability strategy content. And you know, your final effect doesn’t have to look like a commonly known, typical table. I’d like you to see how we turned a slide presenting metrics of John Elkington’s triple bottom line sustainable strategy concept into a creative illustration.
We have replaced the standard table content with simple elegant graphics.
Slide with Triple Bottom Line Metrics before the redesign
Our source slide consists of highlighted text that is difficult to read and could be problematic for people with sensitive eyesight. Furthermore, the white background table along with the grey frame makes it appear as if it’s even farther.
Triple Bottom Line slide after the redesign
While on the below graphic we have the redesigned slide, in which we simply replaced the background color and frame, added bolded text, and voilà – look at the difference!
Now, follow these simple steps of creating customized table design.
Step 1: Redo the table from scratch
For a more creative table design, consider not using the standard table elements by creating the structure of the table from shapes.
In our table with a list of metrics for the Triple Bottom Line Method, we created three columns for each of the elements People, Profit, and Planet.
Create a column layout with standard rectangular shapes, composed of header rectangle and content. Align and distribute columns evenly. Leave the space on left for header column.
Step 2: Create an atypical column – with arrow shapes
Place the arrow-shaped ribbons on the left side to accentuate the first column layout.
Step 3: Add color and icons
Add some colorful elements to make your slide appear more interesting and picturesque. It’s a good idea to place icons in the ribbons as well, to create a better visual association with the header names. Therefore we chose the gauge icons to represent the concept of the metric.
Step 4: Place text in the shapes
Finally, place the content of the topic you want to discuss inside the empty shapes, and there, you’re all set!
If you want to try creating such diagrams yourself, here’s a free starter kit sample of PowerPoint diagrams and icons that you can use to play with this kind of presentation graphics.
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