Too much text, too much information, and a lack of space – are the common mistakes on slides made in PowerPoint. So that’s why I’d like to show you how to briefly and clearly present your product. I’m going to use a one-pager with a food product sell sheet.
In the next steps, you will redesign a cluttered and illegible sheet into an engaging and transparent one-pager.
One-Pager with the food product before the redesign
Our source slide is full of unreadable text as the result of a lack of space and a lack of properly set margins.
Let’s check out what the final version looks like!
Food Product One-Pager after the redesign
When we compare both pages, it’s clear that the one-pager after the redesign has a fresh and eye-catching appearance. Following a few hints is enough to achieve such a professional look to present your product!
Step 1: Rearrange the layout into columns
Let’s analyze the structure of the original slide. The pictures of the products are overshadowed by the overwhelming blocks of text. A column layout with a picture in the first position will tidy up the sheet, resulting in a more minimalist look highlighting the products!
Step 2: Include ribbon graphics for highlighting therms
To make a design more sophisticated, create a special place for the product’s name like the ribbon going through the page at the bottom of the slide.
Step 3: Use the icons to illustrate key points and a product’s properties
Icons are very powerful tools, they catch the attention immediately and help the audience to remember specified text easier. During the design process, we should keep in mind that people have varying degrees of visual memory which help them follow the slides. Notice how we selected the icons for the product sell sheet as a result. We kept it simple with: A snowflake for the storage in a cool place, and a car for delivery so it’s pretty much universal… if you need some ideas, you can check out our Food and Agriculture icons for inspiration.
Step 4: Don’t forget about the space!
Free space makes our content readable and pleasant for eyesight. Our sheet should have equal free space around the content and between the columns so that we can ensure readability.
It’s quite impressive how much information you can fit on one page as a result of clever usage of space. The clue is making the content clear and easily readable. Because the amount of information won’t matter if it’s hard to read for your audience.
For more redesign tips for one sheet format check out our One-Pager in PowerPoint posts.
Here is a short YouTube video illustrating the other parts of the Food Product One-Pager:
If you prefer some DIY diagrams, it’s your lucky day! Because now you have a chance to test this free sample diagrams and icons kit!
Sources
The slide makeover graphics we described here is based on the infoDiagram Food Product Sell Sheet Presentation One Pager collection. Check out the link for more slide graphics on this topic.
In addition, you can also read this blog post for some tips on Creating a Food Product Sell Sheet Presentation One-Pager in PowerPoint.
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